Handling Objections Like a Pro

Presenter: Rob Jolles, President, Jolles Associates, Inc.

Often, objections are the result of mistakes made in selling and can be addressed in a proactive way by learning how to sell properly. It's amazing how far learning to create trust and urgency can get you when you want to reduce the frequency and potency of objections.

However, no matter how high your skill level in selling might be, objections are a natural part of the selling process, and that means it's necessary to learn tactics to address them in a reactive manner. When you have a better understanding of what is making your customer object, and techniques to address these situations, you will be less anxious about hearing these objections.

This workshop will explore:

• The Words: Authenticity is critical, and learning how to communicate that authenticity goes a long way to creating trust.
• The Techniques: You’ll not only learn a repeatable, predictable approach to handling all objections, you'll learn ten simple rules that will enhance those techniques.
• The Tune: Sometimes it's not just what you say, but how you say it, and we'll finish by identifying two techniques that will help make sure is believed.