This discussion will analyze the balance between environmental factors (regulations, mortgage rates, and local demographics) and execution factors (supply chain efficiency, operational strategy, and market positioning) in maintaining a competitive advantage in the lumber and forest products sector. Speaker: Michael Swanson Ph.D. Senior Vice President Agricultural Economist and Consultant, Wells Fargo & Company.

Just like a well-constructed building starts with a strong foundation, The Foundation of Forest Products provides learners—whether new to the industry or seasoned professionals—with the essential knowledge that underpins what makes our industry great. This self-paced online course takes participants on a journey from the forest to the shipment of finished goods, offering a comprehensive yet flexible exploration of the industry. Through interactive modules, learners stay engaged while gaining insights into the diverse aspects of forest products, from forestry and wood anatomy to manufacturing and logistics.

Explore the industrial wood products business and various opportunities outside your traditional residential and commercial construction business.

This discussion will analyze the balance between environmental factors (regulations, mortgage rates, and local demographics) and execution factors (supply chain efficiency, operational strategy, and market positioning) in maintaining a competitive advantage in the lumber and forest products sector. Speaker: Michael Swanson Ph.D. Senior Vice President Agricultural Economist and Consultant, Wells Fargo & Company.